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P.C. Chandra Jewellers appoints Ayushmann Khurrana as brand ambassador

01-04-2026   11:35 AM

P.C. Chandra Jewellers is on the rise, aiming to resonate with customers across India. By welcoming Bollywood sensation Ayushmann Khurrana as their national brand ambassador, the brand is set to engage with a youthful demographic. This strategic move shifts focus towards genuine connections and everyday moments, deviating from conventional bridal themes.

Courtesy : AOJ Desk News

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Farah Khan Ali Celebrates Mother’s Legacy with Zarine Collection at New Boutique in Fort

02-04-2026   5:35 PM

Renowned jewellery designer Farah Khan Ali unveiled Zarine — The Golden Legacy alongside the opening of her new flagship boutique in South Mumbai’s historic Fort district. Housed in the heritage Chemco House,...

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De Beers Group Advances ‘Love, From Dad’ Campaign as Project INDRA Network Expands Across India

02-04-2026   5:30 PM

Following strong consumer response, De Beers Group builds on its ‘Love, From Dad’ campaign alongside the expansion of the Indian Natural Diamond Retailer Alliance (INDRA). With a significantly larger and more...

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DP Jewellers expands footprint in Madhya Pradesh with launch of 12th Showroom in Dhar 

01-04-2026   5:00 PM

DP Jewellers, among the largest retail jewellery brands in Madhya Pradesh and Rajasthan, announced the grand opening of its 12th showroom in Dhar. Located at Happy Villa Colony, the new showroom marked a...

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International Gemological Institute (IGI) Joins Forces with Gujarat Titans as Official Certification Partner

01-04-2026   11:40 AM

The International Gemological Institute (IGI) has partnered with Gujarat Titans (GT) for the current edition of the Indian T20 League. The association is part of IGI’s ongoing effort to strengthen consumer...

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Aurya Diamonds enters Indian market with Bengaluru lab-grown diamond gallery

01-04-2026   11:30 AM

Aurya Diamonds announced its entry into the Indian luxury jewellery market on March 28, 2026, led by Founder Shikha Dadha and Co-Founder and Investor Saad Salman. The company has opened a lab-grown diamond...

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