9th Edition of the Platinum Buyer-Seller Meet (BSM) kickstarts at Grand Hyatt, Bolgatty, Kochi. More than 10 leading manufacturers and over 75 topline retailers visiting the show.

Widely regarded as one of the most exclusive and eagerly anticipated events on the jewellery industry’s annual calendar, the Platinum BSM brings together leading retailers, manufacturers, and industry stakeholders for meaningful business interactions, networking, SOL awards and insights!

Speaking exclusively to Sumesh Wadhera, Chief Editor, AOJ MEDIA at the BSM, leading platinum jewellery manufacturers shared their insights and vision for Platinum.

Vaishali Banerjee, Head of Global Market Development & Managing Director (India & Middle East), Platinum Guild International said, "We are very exited with the BSM this year, and I heartily wish the very best to all our partners and manufacturers. We have more than more than 75 retail partners visiting this BSM and we are happy with that. We all have seen that this year came with its own challenges, but we solve the challenges differently and this BSM is all about that, Building, Rising and Creating new things."

We have expanded Men of Platinum into a younger age group as well because we have seen a lot of affinity from young men for platinum jewellery. As well as mid thirties, we have expanded into that Platinum Love Bands. We have looked at how to make this more closure to the consumer while we say we target the young audience which we do and we all know the young audience keeps evolving and changing with their preference of design. So we are not making any assumptions, we have been asking young women what kind of designs they like. What kind of product they would like to wear or exchange and we will bring the collections with our manufacturers on the back of consumers validation."

Pallavi Sharma Deputy Country Manager, India & ME, Platinum Guild International (PGI) shares her thought on 9th edition of PLATINUM Buyer Seller Meet 2026. She says, "This is the 9th Edition of BSM 2026 and we are so excited about the new opportunities platinum is bringing together every retail partner. Manufacturers have geared up with all the new opportunities, designs and innovation BSM is showing it all. It is at price point, it is at multiple consumer base is expanding. This event is for those who want to expand their business profitably, then Platinum is your break."

Nirav Bhansali ,CEO Prism Jewellery shares his insights about 9th edition of Platinum Buyer Seller Meet, 2026. He says, "We have been associated with PGI - BSM for more than a decade now. It is one of the best event for platinum industry and we really get to do great networking with topline retailers. Platinum is the new metal that the young generation is keen about and I see amazing future ahead. Lastly, I congratulate Team for organizing such a fantastic event with superior quality products, customers."

Colin Shah, Managing Director, Kama Jewellery, " We are very proud to be associated to PGI BSM since its inception. We are very greatfull opportunities that the BSM gives to the manufacturers, the opportunity to network with the key retailers of India and do a very healthy Platinum business for the upcoming Diwali Season. A big congratulations to the Team PGI for putting up yet another excellent Buyer-Seller-Meet."

Avinash Pahuja MD & CEO, ORO Precious Metals Pvt Ltd shares, "PGI - BSM is one of the best business platform industry has created. We have phenomenal new innovations here and major retailers are visiting us. It's always pleasure to be here and we will visit again."

Antony Jos, Executive Director, Joyalukkas Group said, "It's pleasure to be here and meet the leading platinum suppliers. Platinum as the metal is gaining traction in cities, in Tier 2 and 3 cities later on which is always good for the sellers who are selling it. Platinum is an aspirational metal and people are opting platinum, the discerning crowd want something different from gold so they are going for platinum, especially wedding bands, bracelets, chains. So, Platinum is growing and we wish to grow with them."

Courtesy: AOJ DESK NEWS