• HOME
  • ABOUT US
  • NEWS
    • NEWS
    • ARTICLES / EVENTS
  • PUBLICATIONS
    • ENGLISH
      • LATEST ISSUE
      • ADVERTISE WITH US
      • SUBSCRIBE NOW
    • BOOKS
      • DEMYSTIFYING RETAIL
  • BUSINESS DELEGATIONS
  • DESIGN GALLERY
  • UPCOMING EXHIBITIONS
    • DOMESTIC
    • OVERSEAS
  • DIRECTORY
    • MANUFACTURER LIST
    • RETAILERS LIST
  • CONTACT US
 

Svariya introduces AYNARA- An edit where blue meets mystery and Protection

16-09-2026   01:40 PM

Svariya, a premium demi-fine jewellery brand known for creating pieces that blend elegance with meaning has launched a new edit AYNARA- a captivating new jewellery edit inspired by the mystique of blue and the timeless symbolism of protection.

“A little mystery. A little protection. A lot of blue equals to AYNARA. Its brings together jewellery designed for those who believe that what they wear can be more than an accessory. It can carry a feeling, a story and a sense of significance.

Inspired by the symbolism of an eye as a guardian, the collection explores the deeper allure of blue, A colour long associated with calm, intuition, depth and protection.

AYNARA translates these ideas into contemporary jewellery design to complement everyday style while carrying a subtle sense of meaning.

Courtesy: AOJ DESK NEWS

Share : 

GJC CALLS 67% HIKE IN GOLD HALLMARKING CHARGES UNWARRANTED; SEEKS IMMEDIATE REVIEW

16-09-2026   1:50 PM

All India Gem & Jewellery Domestic Council (GJC) has expressed strong concern over the increase in gold hallmarking charges from ₹45 to ₹75 per article and has urged the Government and the Bureau of Indian...

Read More

Value addition drives August Jewellery Exports as Studded Gold Jewellery rises 51.22% to US$642.85 million

16-09-2026   1:45 PM

India’s gem and jewellery exports continued their positive momentum in August 2026, with gross exports increasing 3.14% in US dollar terms and 12.52% in rupee terms year-on-year to US$ 2.30 billion (Rs. 21,945.87...

Read More

Zithara.AI Partners with Tyaani Jewellery to Enable Smarter Customer Engagement

16-09-2026   1:35 PM

Collaboration to leverage AI native CRM capabilities for personalised customer interactions and stronger customer relationships Zithara.AI, an AI native customer engagement platform for offline retailers, has...

Read More

Kumari Fine Jewellery Redefines Contemporary Luxury with High-Impact Exhibition Showcase Across Mumbai, Ahmedabad, & Raipur

16-09-2026   1:30 PM

Kumari Fine Jewellery, a design-led fine jewellery brand continues to solidify its presence in the fine jewellery segment following its successful showcases across major luxury and lifestyle exhibitions, including...

Read More

Union Home Minister Shri Amit Shah Graces 52nd India Gems & Jewellery Awards; GJEPC Charts US$100 Billion Export Vision for Indian Gem & Jewellery Industry

15-09-2026   12:00 PM

Industry’s premier awards bring together national and state leadership, recognising excellence and India’s growing global ambitions Chief Guest Hon’ble Union Home Minister and Minister of Cooperation Shri...

Read More

Design Gallery

Videos

View More Videos
  
AOJ exclusive ..
  
AOJ exclusive ..
  
Bhima Jewellery launched ..
  
AOJ Exclusive Interview ..

UPCOMING DOMESTIC EVENTS

View More

UPCOMING OVERSEAS EVENTS

View More
'); printWindow.document.close(); setTimeout(function () { printWindow.print(); }, 500); return false; }

FOLLOW US ON

August 2026

English Edition

Subscribe Now Print Edition
Subscribe Now Digital Edition

© 2026 AOJ Media Pvt Ltd - All Rights Reserved. | Developed by Creed Global Tech.    T & C   Privacy Policy 

Top